You know you need to digitally evolve your organisation to continue to grow. But making sure that you are maximising growth, whilst also minimising or avoiding risks, when adopting new digital systems/processes is not always that straightforward.
As part of our ‘Reorienting your Business’ workstream, we were joined by Cristian Holmes of CABA, who provided some really interesting insight into the sociology of professional membership organisations.
Alastair takes a broad perspective and reflects what's on the minds of membership professionals since the start of the pandemic - digital transformation is certainly a key component of any future strategy.
The great Yankees catcher Yogi Berra is now better known for his malapropisms than his exploits on the baseball field, and his famous observation on the ever changing and uncertain nature of the future is particularly resonant today. Our futures have changed almost overnight and we all face a lengthy period of confusion and uncertainty as to the way ahead.
It feels strange to be marketing at a time like this. So how do you get the message right? Too little? Too much or just enough? Victoria Robinson, Head of Marketing & Communications at the Institute of Risk Management has some timely advice for you...
Guest blog by Wattle, who are an independent creative software company that partners strategically with organisations to enable successful digital transformation by leveraging website CMS, CRM and bespoke technologies.
A wonderfully written, humorous blog by award-winning video production company, and memcom headline partners Liquona. A must read for anyone who finds themselves having to present themselves on line in this brave, new world...
How can your organisation increase member value through personalisation? Guest blog by Garry Ford, Account Director at Latcham Direct, one of the UK’s leading providers of data, digital, print, marketing and fulfilment services.
haysmacintyre, the award-winning chartered accountants and tax advisers, have been busy adapting their advice to provide charities and not-for-profit organisations with up-to-date support in these challenging and uncertain post-Covid times, where nothing is likely to be as it was before...
One of the biggest issues facing membership organisations has always been how to manage their financial resilience and sustainability - and now with Covid-19, financial planning and sustainability has been brought to the forefront. Guest blog by valued memcom supporters, haysmacintyre,
Having a multi-generational workforce can be very beneficial when it comes to identifying potential solutions and new ways of addressing day-to-day issues. David Blackburn, Chief People Officer of the Financial Services Compensation Scheme explains why.