Now, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that! – Queen of Hearts, Alice in Wonderland
You know you need to digitally evolve your organisation to continue to grow. But making sure that you are maximising growth, whilst also minimising or avoiding risks, when adopting new digital systems/processes is not always that straightforward.
Next week we are being joined on our People & Culture workstream by Pete Ashby of TEAM 2030 to discuss what more CEOs and Senior Leaders should be doing now with their staff teams, on a digital basis, to prepare for the stage when we begin to move out of lockdown and teams need to revitalise those parts of the business that have suffered through the pandemic.
As part of our ‘Reorienting your Business’ workstream, we were joined by Cristian Holmes of CABA, who provided some really interesting insight into the sociology of professional membership organisations.
Each month our panel of experts will address your challenges. This month we hear from Ben Sturt from Chrysalis Digital who answers some of the common challenges around CRM systems.
As a result of members having no choice but to seek information and support online, many organisations have seen their levels of digital traffic increase in recent months. Here are our thoughts on how you can use this traction to make the most of your digital systems and hit year end targets.
Alastair takes a broad perspective and reflects what's on the minds of membership professionals since the start of the pandemic - digital transformation is certainly a key component of any future strategy.
