Be fleet of foot and strategic: how digital can drive sustainable growth (W6)

Date and time: Wed, 3 June 2020, 12:15 - 13:00 GMT
45 mins

Category: Communication: influence & voice

Over the past months, the membership sector has been more digitally focused than ever before. With innovation at the forefront of our minds, we are going to explore what it takes to deliver truly impactful change.

To inspire your users, a lot more than technology is needed. A clear focus on what’s important to prioritise what has impact is key.

Being able to test and optimise and to apply insights as well as residual knowledge can give you a headstart.

We’ll also consider how tone of voice, imagery and usability play an important role in driving conversions on your website.

Some of the topics we will cover include:

This session will take you from the basics of user experience design all the way to best practice examples. You will discover quick wins for your organisation and hear tips to strategically grow your website’s impact.