2 Riding House Street
In this breakfast briefing, Ashley Friedlein, CEO & Founder of Guild, will explore how to better engage with stakeholders, partners and members online. Ashley is joined by Rosie Atherfold, Head of DMA Group Councils, to share her thoughts from experiences at the DMA running their councils and regions.
Many believe that professional networking has been done poorly online to date. Engagement is a challenge. There is too much noise, too little quality and not enough privacy. It is increasingly hard to get a response via email. LinkedIn groups are not always reliable. The mobile experience could be so much better…
So, what are the best tools and techniques to make sure you stay close to your most valued members and stakeholders?
Guild is a newly launched app which is specially designed for membership organisations to run private professional groups to message and network. Think the engagement of WhatsApp with the power of professional networking. It meets new standards yet is simple to use. It is advertising free, and GDPR compliant.
Ashley is the CEO & Founder of Guild and is one of the most influential and connected figures in digital and marketing. As one of the 100+ recommendations for him on LinkedIn reads, “If Ashley doesn’t know it – it ain’t worth knowing.” Ashley is author of two best-selling books on digital. A columnist, commentator and blogger, he speaks worldwide on digital and marketing trends and best practice. He is involved in a number of digital businesses and ventures as investor, adviser, mentor and operationally and is President & Founder of Econsultancy.
Who should attend?
This event is designed for those working within the professional body, association and charity sectors.
- 0830 registration/coffee/networking
- 0845 guest talk
- 0915 Q&A
- 0930 networking
- 1000 close
Join us for this learning and networking event, which includes a light breakfast.